artgital

artgital 藝次元互動科技│The Nightmare of VR 360

The Nightmare of VR 360 banner
Client
KOTEX
Year
2017.06
Location

Taipei|ATT4FUN

Tech
AR / VR / Interactive Installations
Type
Brand Activations /Immersive Experiences
Industry
Beauty & Healthcare / Special Projects & Others
Awards

2017 4A Creative Awards Honorable Mention Category | Best Interactive Creative Award

2017 4A Creative Awards Honorable Mention Category | Best Product Launch Advertising Award

The Nightmare of VR 360

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What We Do
Dare to come in? Be sure you are able to get out !
Girls, are you afraid of leaking at night? Are you ready to get rid of the fear?

Girl can feel the fear and helplessness of the leak during the period at night through the panoramic interactive website and live VR experience. Players must draw the defense line of KOTEX 4+ to reverse the curse in order to get a good sleep every night.

The device automatically shots the horrific moment of the players during the experience, and the system can combine the moment with a horror frame to let players post and share the photos with their friends on Facebook.