artgital 藝次元互動科技│Hyoketsu After Hours
Client
KIRIN Hyoketsu
Year
2024.12
Location
Taipei｜Shin Kong Mitsukoshi Xinyi Place（A11）
Tech
Others
Type
Brand Activations
Industry
Alcohol & Spirits
Hyoketsu After Hours
What We Do
Step into the zone and freeze the stress of work.
Hyoketsu After Hours turned the end of 2024 into a cool, healing decompression room for office workers at Shin Kong Mitsukoshi Xinyi Place A11 in Taipei.
Laser lighting created a dazzling space, while a large dynamic workplace-safety charm projected through the screen became the visual centerpiece. Four selected DJs took turns playing energetic electronic music, building an after-work atmosphere that invited visitors to shake off the stiffness of the day.
Visitors who completed designated mini tasks on site could receive a free Hyoketsu drink. The experience ran from December 13 to December 14, 2024 under the message FREEZE THE WORK.
Hyoketsu After Hours turned the end of 2024 into a cool, healing decompression room for office workers at Shin Kong Mitsukoshi Xinyi Place A11 in Taipei.
Laser lighting created a dazzling space, while a large dynamic workplace-safety charm projected through the screen became the visual centerpiece. Four selected DJs took turns playing energetic electronic music, building an after-work atmosphere that invited visitors to shake off the stiffness of the day.
Visitors who completed designated mini tasks on site could receive a free Hyoketsu drink. The experience ran from December 13 to December 14, 2024 under the message FREEZE THE WORK.
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