artgital 藝次元互動科技│Mercedes Maybach 100 years AR
Client
Mercedes-Benz Taiwan
Year
2021.12
Location
Online
Tech
AR / VR
Type
Online Engagements
Industry
Transportation & Mobility
Mercedes Maybach 100 years AR
What We Do
How can Maybach's spirit - "To create the very best from the very best" - be used to recreate its century-old legacy and share the glory with its owners?
To celebrate Mercedes Maybach’s 100th anniversary, we invited the owners to witness Maybach’s century-old glory through AR!
By scanning a customized QR Code, consumers were transported to a Web-based augmented reality experience. Aligning the exclusive print to fill inside the frame on camera, the AR effect extended from the print to the space, and the Maybach 100th anniversary video could be seen in a realistic environment, allowing the viewer to feel the visual impact of the AR images and be deeply immersed in the Maybach legacy.
To celebrate Mercedes Maybach’s 100th anniversary, we invited the owners to witness Maybach’s century-old glory through AR!
By scanning a customized QR Code, consumers were transported to a Web-based augmented reality experience. Aligning the exclusive print to fill inside the frame on camera, the AR effect extended from the print to the space, and the Maybach 100th anniversary video could be seen in a realistic environment, allowing the viewer to feel the visual impact of the AR images and be deeply immersed in the Maybach legacy.
↑