artgital 藝次元互動科技│The Giant Arm-Wrestling Challenge
Client
Doritos
Year
2020.10
Location
Taipei｜Shin Kong Life Tower
Taichung｜Mitsui Outlet Park
Kaohsiung｜Dream Mall
Tech
Interactive Installations / Motion Sensing
Type
Brand Activations
Industry
Food & Beverage
The Giant Arm-Wrestling Challenge
What We Do
Doritos creates a 500 times giant arm-wrestling challenge machine bringing people a brand-new arm-wrestling experience .
The players have to shake their handheld devices quickly to deliver their energies to the digital giant arms on the LED screen to defeat their opponents!
Through the real-time battle scene, the giant arm-wrestling challenge brings an exciting, passionate and joyful atmosphere to the audiences.
Each winner can take four boxes of Doritos chips the most after the competition, which makes all players come back with fruitful results and create a rare phenomenon- a long queue of people carrying the boxes of Doritos chips on the street.
The players have to shake their handheld devices quickly to deliver their energies to the digital giant arms on the LED screen to defeat their opponents!
Through the real-time battle scene, the giant arm-wrestling challenge brings an exciting, passionate and joyful atmosphere to the audiences.
Each winner can take four boxes of Doritos chips the most after the competition, which makes all players come back with fruitful results and create a rare phenomenon- a long queue of people carrying the boxes of Doritos chips on the street.
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